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Social media is one of the greatest marketing tools ever created. Platforms such as Facebook, Twitter, YouTube, and Instagram may not have been created with businesses in mind, but they sure have [...]

Can you be sure that your SEO is working well behind the scenes? Here are some tools and tips to help you to spot low-hanging fruit. You’ve undoubtedly spent hours upon hours optimising your [...]

What Makes a Good Website? As of today, there are over one billion websites online according to Internet Live Stats. In a space of a few seconds, that number jumped by 10-20 websites. The rate of [...]

ECommerce has become a byword in today’s day and age, with companies ranging from local delivery of groceries to multinational chains offering products online. Whether they are items or services [...]

Social Ecommerce – What’s it all about? Indeed what is social e-commerce and how is it in any way significant to web marketing? Well as the name may already imply, social e-commerce is all [...]

Combining SEO and readability In SEO, too much of one thing often results to a bad thing. Many aspects of life can be described as a delicate balancing act and search engine optimization is not [...]

Approaching ECommerce for Today’s Entrepreneurs It seems that there has been so much talk about eCommerce these days and how entrepreneurs should go about it that it’s not possible to simply [...]

Search Engine Optimisation today About a decade ago, search engines like Google used a fairly simple approach in when it comes to determining website rankings and search engine optimisation. [...]

E-commerce Website Pitfalls   A lot of businesses these days are often too eager to jump in on the ecommerce bandwagon the first chance they get without a clue what they are actually getting [...]

SEO 101 Looking to gain a basic understanding of SEO (search engine optimisation) and what it’s all about?  Considering all the jargon and terms being passed around pertaining to the subject, [...]